Sarah Mower (MBE) reached out to HARRI to feature in The Design Museum ‘REBEL: 30 Years of London Fashion’. Sponsored by Alexander McQueen. The curators requested the look HARRI designed for Sam Smith. To promote the collaboration, we produced a video between HARRI and the Museum. HARRI revealed the story behind the famous design. The video is available across social media and has garnered over 158,000 impressions.