The BRIT Awards 23 will likely remain to be one of the most spoken about events of them all. Sam Smith (they/them) wore the sensational look designed by HARRI. Created in a tight timeframe of four days, the impact of the design was out of this world! Seconds after appearing on the red carpet, the look became a viral media sensation. Circulating across social media, fashion news, wider press, and traditional media outlets.

Explore the press highlights

• WWD

• BBC News

• Vogue India 

• Highsnobiety 

• Good Morning Britain (ITV)